Dan Meyer 1978 Kellogg’s 3D Super Stars Card – Sully Baseball Card of the Day for March 16, 2017


There are a bunch of the Kellogg’s 3D All Stars in this shoebox. And evidently Kellogg’s and the real All Star Game have something in common:

Every team needed to be represented. I have no quarrel with that in the world of 3D cards. If I grew up in the Pacific Northwest and had a poorly playing new expansion team, I’d want to have at least one ray of hope landing in my bowl of Frosted Flakes.

Rupert Jones was the Mariners representative in the actual All Star Game in the inaugural season. Now why HE didn’t get the Tony the Tiger treatment is unclear.

According to WAR, Meyer couldn’t crack the top 10 of a team that lost 104 games. So why the heck is he in 3D?

The former Santa Ana College standout was a fourth round pick by the Detroit Tigers in 1972.

He put up big numbers for Bristol in 1972 and had decent power numbers in Lakeland in 1973 and a high average for AAA Evansville in 1974, earning him a call up.

In his two full seasons for the Tigers, didn’t show a lot of power, didn’t walk much, didn’t steal many bases and had a medicore average, which is redundant when you think about it.

So after a pair of nondescript seasons for Detroit, he was exposed in the expansion draft to fill the rosters of the new Toronto Blue Jays and Seattle Mariners.

Ruppert Jones was the first pick. Bob Bailor, who would also get the 3D treatment, went second to Toronto.

Meyer, now converted from second base to the outfield to first base, went 9th. He went 0 for 4 in the first ever game played by the Mariners, a 7-0 loss to the Angels.

Through April 15, he was batting .176 and posting an OPS of .459. He fared a little better in May and June but was hardly setting Seattle ablaze. Meyer started hitting in July, capping his best day on July 26th. He hit a 3 run homer off of Minnesota’s Tom Burgmeier, finishing the game with 5 RBI and raised his OPS to .769.

He had a solid August as well and finished the year with 22 homers, 90 RBI and a .273 average, the only stats anyone looked at back then.

So here he is with the sweet old school Mariners trident and the powder blue away unis and being treated like an All Star in 3 dimensions. He would hit 20 homers again in 1979 but by then Bruce Bochte represented the M’s when they hosted the All Star Game (and he got an All Star Card.)

Meyer took his left handed bat to Oakland in 1982 but made little impact. He bounced around the minors for a while before fading into obscurity and into my shoebox in the form of this card.

He hit homers, drove in 90 runs and had an average that was above .270. In 1977 that was eye popping and what teams wanted. Today we understand players value more.

But do not get overly confident. Future generations will look at how we evaluate players and find us to be primitive and unaware of factors that they will see as common sense.

Who knows?

Maybe future baseball experts will look at Dan Meyer and see him as an under appreciated player.

Maybe Kellogg’s was on to something.

The 1978 Kellogg’s 3D Super Stars – A Sully Baseball Salute

Today the staff at Sully Baseball are honoring the 3D Super Star cards that used to be shoved into boxes of Frosted Flakes during my youth.

1978 was the beginning of me trying to understand and follow baseball. Fortunately for my sanity as a budding Red Sox fan, I didn’t understand what was happening with the pennant race and what climaxed with Bucky Dent.

I was just trying to learn the team names, who the players are and to see figure out who was good.

And the Frosted Flake cards were my first standard of baseball excellence.

If you were on one of these 3D cards, then you were obviously awesome.

They had Reggie Jackson and Jim Rice… and I KNEW they were good.

And I assumed that every player in my cereal box were not only that level of star, but that revered by the fan base.

Keep in mind I was also collecting the Topps cards in 1978… but with no guidance of who was who on each team, I had no clue which players were any good.

I never saw the Houston Astros play! How could I tell the difference between J. R. Richard and Mark Lemongello?

But if you were a 3-D Super Star from Kellogg’s? That’s a stamp of quality.

I remember talking with my cousin Dave in 1978 and getting excited when I realized he was a Mets fan.

“Oh, you must LOVE Lenny Randle!”

Why not? He was the only Met in the collection.

I just assumed that if I met a Mariners fan that they would be wearing Dan Meyer’s uniform number.

In fact I remember getting excited opening a pack of Topps cards when I got Dan Meyer. “Oh he is GOOD! He’s Tony the Tiger good!”

I’d see Steve Ontiveros and think “That’s an elite player!”

Little did I know that when all is said and done, he won’t even be the best player NAMED Steve Ontiveros. (The A’s would send a pitcher by that name to the All Star Game.)

Who knew there would be so many Steve Ontiveroses in baseball?

Of course sometimes the cards would be confusing. I felt like I finally learned someone on the Rangers, Bert Blyleven, only to turn the card over and see he was actually on the Pirates. I guess Kellogg’s decided against air brushing a new hat on the card.

This Blyleven card also confused me because I couldn’t understand why he was pitching while clearly standing near home plate.

Also the 3D effect never quite worked. They never looked three dimensional. They just looked like they were in front of a blurry background.

Then again, the 3D didn’t work for me in Avatar either.

But that’s just nit picking details.
For a 6 year old Sully, devouring Frosted Flakes and baseball, these cards were the first measuring stick of which players I should follow.

I never got to see National League Games and there was no Baseball Tonight nor Sports Center.

THIS was how I learned about National League stars and teams that rarely made it through Boston.

And I must say, to hell with VORP and OPS+ and all those other stats.

The best way to judge how good a player is? Find out if they were in my cereal!

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